Dr. Rebecca Omokamo Godwin-Isaac, the Chief Executive Officer of Homadil Realty Ltd, has urged investors—especially young entrepreneurs—to embrace land banking as a proven strategy for financial success in the real estate sector.
In an exclusive interview with journalists in Abuja on Monday, Dr. Godwin-Isaac emphasized that land banking is not just a profitable venture but the ultimate wealth-building secret in real estate.
“Many of the most successful real estate investors made their fortune through land banking. While others hesitated, we took calculated risks—buying and holding land in strategic locations that others overlooked. Now, those areas have transformed, and the value has skyrocketed,” she said.
What is Land Banking?
Land banking involves purchasing and holding land as an investment, typically in areas projected for future urban expansion, industrialization, or major infrastructure development. Investors who take advantage of this practice acquire land at lower prices and benefit from its significant appreciation over time.
Dr. Godwin-Isaac, known for her visionary approach to real estate, shared insights into how land banking shaped her success.
“I invested in areas near major transportation hubs, suburban regions, and locations that people once dismissed as undevelopable. Today, those areas are thriving, and the land has appreciated tremendously.”
She advised upcoming investors to take advantage of this strategy, highlighting that patience and foresight are crucial in the real estate business.
Overcoming Challenges in Real Estate
The Homadil Realty CEO also addressed the misconceptions and criticisms often faced by successful investors, stating that real estate success requires resilience.
“People now tell different stories about us, but where were they when we were taking the risks? Land banking requires foresight and courage. Those who hesitate miss out on generational wealth.”
Despite recent attempts to malign her reputation, Dr. Godwin-Isaac remains committed to empowering investors with the knowledge and opportunities to build wealth through real estate investment.
A Call to Action
She encouraged Nigerians, particularly young entrepreneurs, to embrace land banking and position themselves for financial security.
“Nigeria’s growing cities present enormous opportunities. If you want to build sustainable wealth, start investing in land today. It is the safest and most rewarding asset you can own.”
As a trailblazer in the real estate industry, Dr. Rebecca Omokamo Godwin-Isaac continues to inspire a new generation of investors, proving that land remains one of the greatest assets for long-term prosperity.